About

This Space Was
Made for You

Our Creed

Maria Clara, owner of The Salon
A Note From Maria

Come Sit in My Chair

Hi, I'm so glad you are here! Writing about myself is quite possibly the hardest thing for me. I've been really struggling and trying to avoid it — and that in and of itself probably tells you something about my personality.

I grew up in Brazil, in a beautiful, humble home — no glass in the windows, gaps between the boards, but an abundance of love, joy, and strength. I learned value, hard work, and integrity early, without the fluff. And somehow, by a twist of grace, I landed in the beauty industry.

It never quite made sense to me. I'm mud cakes and scraped knees. Cold showers and wildflowers. I'm grit and power-through. I've never been passionate about trends, fashion, or aesthetics. For a long time, I felt like an outsider in this space — like I didn't belong.

But over time, the Lord revealed to me what this work really is. It's not about appearances. It's about people. It's about presence. It's about holding space for the firsts and lasts — weddings, chemo cuts, breakups, breakthroughs. It's the quiet bravery in a chair, the sacred pause between stories, the transformation that happens far beyond the mirror.

This isn't my career; it's my calling. Yes, I love creating beautiful blondes, color corrections, sharing favorite products, and talking music. But those things come and go, and they aren't who I am. What stays — the part that matters most — is you. The soul work. The shared moments. The real, messy, beautiful stories we carry.

So welcome. Come sit in my chair. Stay a while.

What We Love Most

Hair, Care & Community

01 — Hair

Hair

We are a full-service salon offering hair services for all. We specialize in hair health; lived-in, dimensional color; and extensions.

02 — Care

Care

Our team includes estheticians and specialists that provide all-over body waxing, lash and brow services, and rejuvenating facials.

03 — Community

Community

Our modern yet cozy space is intended to serve as a local meeting ground for stylists and friends that feel like family.

What We Stand On

Chosen on Purpose

Great hair is what we do. Connection, compassion and love is who we are.

01 — The Back Bar

Sulfate-Free, Always

Everything in our back bar is sulfate free. It costs the salon more, and we do it anyway, because it is better for your hair.

02 — The Shelf

Women-Owned Lines

The products we sell come from women-owned businesses, one of them minority owned, and they genuinely work. We chose them for all the good they do, even though they cost more.

03 — The Chair

Told Straight

Honest pricing and honest advice. If a service is not right for your hair, or we are not the right fit for you, we will say so rather than take the booking.

Inside The Salon by Maria Clara
In the Community

A Beacon of Hope

We love Pensacola, and we want to be part of the good that is happening here. Investing in where you live means showing up for it.

Through our church and local organisations that has looked like haircuts for the homeless, back-to-school haircuts for families who could not otherwise afford them, a backpack drive at the fairground, sponsoring a homeschool kids band, selling bracelets to help a family with medical bills, and Christmas drives.

We choose local vendors wherever we can and showcase local makers in the shop.

Our Team

The People Behind the Chair

Take Your Seat

Ready to Feel at Home?

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